ElevenLabs has launched ElevenMusic, a new iOS app for generating and discovering AI-created music, marking an expansion beyond its core voice technology business.
The app, which appeared on the App Store in recent weeks and officially launched on April 1, allows users to create songs using text prompts. Users can generate up to seven tracks per day for free, with options to adjust song length, include lyrics, and control writing style.
ElevenMusic also includes a discovery layer. Users can browse tracks made by others, remix them with prompts, and explore curated content such as live stations, themed mixes, and sections for trending songs and new releases. Remixes count toward the daily generation limit.
The company is offering a paid tier priced at $9.99 per month or $95.90 annually. The subscription increases output to up to 500 tracks per month, adds more than 500GB of storage, and unlocks additional styles and moods.
The release signals a broader shift in ElevenLabs’ product strategy. Known for its voice generation tools, the company has been expanding into other creative formats in recent months, including music and multimedia content. It introduced its first music-generation model last August and has since partnered with producers on an AI-assisted album.
ElevenLabs has also been building a wider set of creative tools, covering areas such as ad generation, voice-overs, translation, image and video creation, voice cloning, and sound design. Its existing consumer offerings include a voice generator and the ElevenReader platform, where authors can distribute content and earn royalties.
The company, which raised a $500 million Series C round at an $11 billion valuation in February, is now pushing further into consumer-facing products. The launch of ElevenMusic suggests it is targeting a larger role in AI-driven content creation while seeking to attract more users into its ecosystem.
This analysis is based on reporting from TechCrunch.
Image courtesy of ElevenLabs.
This article was generated with AI assistance and reviewed for accuracy and quality.
About this article: This article was generated with AI assistance and reviewed by our editorial team to ensure it follows our editorial standards for accuracy and independence. We maintain strict fact-checking protocols and cite all sources.
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